Shape the onboarding-to-checkout experience and own the first minutes that drive activation, conversion, expansion, and retention.

Own the surfaces that move a visitor to a creator and a creator to a customer: onboarding, first-run, paywalls, upgrade prompts, pricing, credits, and checkout
Drive the end-to-end flow from first concept through tested experimentation
Design the first five minutes so someone moves from “I don't know where to start” to a first result they’re proud of, aligned to what they came to make
Translate business goals into design hypotheses across activation, conversion, expansion, and retention
Design and read experiments with growth PMs and data, then iterate based on what moves the metric
Make value legible with pricing, plans, and credits people can understand in one read for both individual and team purchases
Ensure clarity that converts without using tricks
Teach through the product: reveal what matters when it matters and show what’s possible instead of relying on documentation
Convert winning variants into permanent product patterns consistent with OpenArt
Build reusable patterns so each experiment makes future experiments cheaper

Experience moving a revenue or activation metric through design (onboarding, paywalls, pricing, or checkout), with before and after results
Experiment literacy: hypotheses, variants, sample sizes, and honest result interpretation, including losses
Strong UI craft delivered quickly, including polished variants weekly and multiple iterations monthly
AI in daily practice, including prototyping in code and tools such as Claude and Figma Make, with real opinions on where they help
Data-curious mindset focused on what happened, not just whether work shipped
Bias to ship, preferring learning from real tests over extended mock debate
Ability to partner early with PMs and marketing, bringing a design point of view
Steady approach to experiments, treating most losses as information
Strong communication: explain why a change should convert, not only that it looks better

Ownership & Impact: design is where the product gets decided; shape strategy beyond pixels
Curiosity & Growth: frequent “what if?” exploration, build to find out, share work early
Collaboration & Openness: ideas and honest feedback from anywhere; co-create with engineers, founders, and the AI itself
Human-Centered Design: add warmth in empty states, microcopy, and moments when something fails

Has owned onboarding, pricing, or paywalls on a consumer or prosumer product and can share the metric impact
Writes their own copy and treats empty states as a design brief
Comfortable with weekly experiment cadence while maintaining craft quality
Excited about creators and the moment someone makes their first thing with AI

Senior Product Designer — Growth

Job Description