Product Designer (Social)

TikTok is seeking a Product Designer focused on social features to lead the design of core social experiences, translate user needs into product direction, and rapidly prototype using AI tools in collaboration with cross-functional teams to deliver social interactions that feel authentic.

Responsibilities

• Steer TikTok's social product design across key scenarios such as friend interactions, sharing, Story, and DMs, while exploring innovative ways to foster genuine connection among users.
• Turn user insights into actionable product direction by building business understanding, applying product thinking and data to surface needs, proposing design ideas, and guiding them from concept to launch and validation.
• Prototype with AI coding tools to identify optimization opportunities and quickly convert ideas into interactive demos, accelerating validation cycles.
• Maintain a strong visual and social instinct, upholding a high aesthetic standard while staying informed about global social usage patterns and cultural trends.
• Address complex problems with simple, effective design solutions, collaborating closely with product managers and engineers to ship high-quality experiences through strong cross-functional coordination.

Requirements

• Open to candidates at all experience levels; the key is demonstrated hands-on expertise with AI coding tools and the ability to independently translate product and design ideas into high-fidelity, interactive demos that validate experience and feasibility.
• Strong product sense and data awareness, crisp design judgment, meticulous attention to detail, and the ability to elevate large volumes of AI-generated output from the ordinary to the extraordinary; motivated by curiosity and exploration.
• Ability to identify and define problems in complex business and user contexts, propose well-considered solutions, and drive them to launch.
• Excellent communication and collaboration across teams; adaptable and effective in fast-changing environments.
• Self-motivated with a continuous learning mindset, valuing reflection to turn experience into reusable methods and insights.

Benefits

• Medical, dental, and vision insurance
• 401(k) retirement plan with company match
• Paid parental leave
• Short-term and long-term disability coverage
• Life insurance
• Wellbeing benefits
• 10 paid holidays per year
• 10 paid sick days per year
• 17 days of Paid Personal Time, prorated at start with accrual growth by tenure

About the Team

The TikTok UX team oversees product design for the TikTok app, including ownership of Core app Product Infrastructure, Social, Creation, and Design Systems. The group provides professional design methods to improve user experience and design efficiency across these domains.

Job Information

The base salary range for this position in San Jose, CA, is USD 76,000 to 168,000 annually. Compensation outside this range may vary based on qualifications, skills, competencies, experience, and location. In addition to base pay, total compensation may include discretionary bonuses and restricted stock units. Benefits described may vary by employment type and location. Employees have day one access to medical, dental, and vision insurance, along with 401(k) matching, parental leave, disability coverage, life insurance, wellbeing programs, and paid time off. The company reserves the right to modify benefits at any time.

Los Angeles County (Unincorporated) Candidates

Qualified applicants with arrest or conviction records will be considered in accordance with applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Specifically, considerations may relate to interactions with clients or colleagues, handling confidential information, and exercising sound judgment.

About TikTok

TikTok is a leading platform for short-form mobile video with a mission to inspire creativity and bring joy. Global headquarters are in Los Angeles and Singapore, with offices around the world in cities including New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Joining TikTok means contributing to a culture that prioritizes creativity, discovery, and connection. The organization values curiosity, humility, and impact, emphasizing a collaborative, fast-moving environment where learning and innovation are ongoing. The team works toward meaningful breakthroughs for users, the company, and the broader community.

Diversity & Inclusion

TikTok is committed to building an inclusive workplace that values diverse perspectives and experiences. The company seeks to reflect the communities it serves and to cultivate an environment where every voice is welcomed and respected.

TikTok Accommodation

TikTok supports reasonable accommodations in recruitment for candidates with disabilities, pregnancy-related needs, religious beliefs, or other protected reasons. For accommodation requests, please contact the recruitment team via the provided accommodation request channel.