Content Creator & Social Media Manager

Miami, FL (onsite) role for an in-house content and social media producer focused on growing Instagram, TikTok, and other platforms for Lavish Laser Medspa.

Responsibilities

• Manage and grow Instagram, TikTok, and other social media channels for Lavish Laser Medspa
• Create and maintain a consistent social media content calendar
• Produce, schedule, and publish posts, Reels, Stories, and videos
• Stay current on social media trends, emerging formats, and content strategies
• Develop creative concepts and campaigns to increase brand awareness and engagement
• Monitor content performance and pinpoint opportunities to improve results
• Plan, film, and edit high-quality videos featuring treatments, providers, client experiences, events, and promotional campaigns
• Capture professional video using cameras, lighting, microphones, and other production equipment
• Edit short-form social videos and longer-form promotional content
• Integrate music, transitions, captions, graphics, and other visual elements into finished videos
• Organize and manage raw footage and media assets for future use
• Design on-brand graphics for social media, promotions, and marketing campaigns
• Create flyers, event invitations, promotional materials, and digital advertisements
• Maintain visual consistency aligned with Lavish’s luxury brand identity
• Use Adobe Creative Suite, Canva, or similar tools to produce content
• Support creative asset development for email marketing, website updates, and special events
• Capture photography and video across medspa locations in South Florida (regular on-site visits)
• Photograph treatments, products, interiors, providers, and special events
• Coordinate with staff to plan and execute content shoots
• Capture behind-the-scenes content, treatment demonstrations, and educational videos
• Identify spontaneous content opportunities during the workday
• Work closely with leadership and regularly visit locations to capture content, develop campaigns, and implement creative ideas

Requirements

• Previous experience in social media content creation, video production, or digital media
• Strong video editing skills using professional desktop editing software
• Experience with graphic design tools such as Adobe Photoshop, Illustrator, or Canva
• Ability to shoot high-quality photography and video
• Strong understanding of Instagram, TikTok, Reels, and current social media trends
• Excellent creative judgment, visual storytelling, and attention to detail
• Ability to independently manage projects from concept through final production
• Strong organization skills and ability to manage multiple projects at once
• Ability to work in person and travel between South Florida locations
• Portfolio or examples of previous creative work required

Technologies

• Instagram, TikTok, Reels
• Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve
• Adobe Creative Suite
• Adobe Photoshop, Adobe Illustrator
• Canva
• Adobe After Effects, After Effects

Preferred

• Experience creating content for beauty, skincare, medical aesthetics, wellness, fashion, or luxury lifestyle brands
• Familiarity with medical spa treatments and aesthetic services
• Experience with professional cameras, lighting, and audio equipment
• Experience with Adobe Premiere Pro, After Effects, Photoshop, and Illustrator
• Familiarity with social media analytics and content performance tracking
• Experience developing brand campaigns and promotional marketing materials

Pay

• $45,000.00 - $62,100.00 per year

Work Location

• In person