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Job Description

Step into a hybrid role where you help elevate a luxury brand’s social presence through concept-led creative, art direction, and hands-on design execution. As the Associate Art Director, Social Creative, you’ll shape sophisticated storytelling across organic and paid social, working across emerging formats while staying grounded in David Yurman’s visual standards.

What you’ll do

  • Lead creative concept development for organic and paid social campaigns across Instagram, TikTok, Meta, Pinterest, and emerging platforms, translating seasonal priorities and brand initiatives into social-first creative.
  • Art direct and execute digital content across still imagery, motion, video, including Reels, Stories, and platform-native formats, maintaining a polished visual standard.
  • Develop original creative concepts and content opportunities that balance cultural relevance, platform innovation, and David Yurman’s established luxury aesthetic.
  • Drive art direction for photography and video productions, including still life, product, lifestyle, and talent-focused shoots, collaborating with photographers, directors, stylists, producers, and external creative partners.
  • Build cohesive visual storytelling across campaigns and social initiatives, ensuring consistency across composition, typography, color, imagery, and overall creative direction while tailoring distinct approaches for collections and franchises.
  • Create clear creative presentations using concept decks, moodboards, storyboards, and visual references for internal stakeholders and senior leadership.
  • Partner with cross-functional teams including Social, Marketing, Digital, eCommerce, Copy, and Production to deliver integrated creative solutions aligned with objectives, business priorities, and timelines.
  • Translate creative strategy into thoughtful, high-quality design executions, staying hands-on throughout concepting, design development, production, and final delivery.
  • Support creative performance and optimization by using platform insights, audience engagement, and campaign learnings to improve future concepts.
  • Provide creative guidance to junior designers and external partners with clear, constructive feedback while protecting craft and execution.
  • Manage multiple creative projects at once with strong organization, detail orientation, proactive communication, and accountability in a fast-paced environment.
  • Stay current on emerging creative trends in photography, fashion, luxury, design, social platforms, and new technologies to evolve the brand’s visual expression.

What you bring

  • 4+ years of professional experience in art direction, graphic design, or digital creative, preferably within luxury, fashion, jewelry, beauty, or premium lifestyle brands.
  • A strong portfolio demonstrating design sensibility, conceptual thinking, art direction, and sophisticated digital and social creative execution.
  • Deep understanding of social platforms, content formats, and creative best practices for both organic and paid social.
  • Ability to develop original concepts and translate them into compelling visual narratives across photography, video, motion, and design.
  • Experience art directing photography and video productions, including lighting, composition, styling, image selection, and postproduction.
  • Advanced proficiency in Adobe Creative Cloud, especially Photoshop, Illustrator, and InDesign.
  • After Effects and Premiere Pro, plus Figma, are strongly preferred.
  • Expert command of typography, color, composition, layout, visual hierarchy, and design principles with exceptional attention to detail.
  • Strong presentation and communication skills, including the ability to articulate creative concepts and incorporate feedback effectively.
  • Proven ability to manage multiple priorities, work independently, and collaborate cross-functionally.
  • Organized, proactive, adaptable, solutions-oriented, with creative ownership and accountability.
  • Familiarity with emerging creative technologies, including AI-assisted design and image generation, is a plus.
  • Experience with Frame.io, Monday.com, or similar tools is a plus.

Salary and location

New York, NY (TriBeCa) · Hybrid · $85,000–$100,000 per year.

Benefits

  • Access to healthcare benefits
  • 401(k) plan
  • Bonus
  • Employee discounts
  • Summer Fridays (corporate roles)
  • Generous paid time off
  • Sick time

Tools and platforms

Instagram, TikTok, Meta, Pinterest · Adobe Creative Cloud (Photoshop, Illustrator, InDesign) · After Effects, Premiere Pro, Figma · Frame.io, Monday.com

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