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Today

Art Director - GenAI Content

MGM Resorts Las Vegas, NV

Las Vegas, NV

Today

Full time Marketing Ai Content Creation Ai Engineering

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Job Description

This hybrid, individual contributor role at MGM Resorts focuses on creating generative AI-based content that supports resort and product marketing across print, digital, social, and audio. The position blends hands-on art direction for photo and video production with deep AI and GenAI content engineering to deliver premium, on-brand work.

Role Overview

Create generative AI content for MGM resort and product offerings, covering imagery that supports lifestyle, architecture, food and beverage, entertainment, retail, and gaming. Work across original campaigns and full-funnel advertising, applying both creative craft and GenAI production methods to align outputs with brand strategy and creative briefs.

Responsibilities

Create generative AI-based content across the full range of MGM resort and product offerings, including imagery for lifestyle, architecture, food and beverage, entertainment, retail, and gaming, for use in original campaigns and full-funnel advertising across print, digital, social, and audio channels.
Provide hands-on art direction across photo and video shoots, including pre-production planning, on-set art direction, set design, wardrobe styling, prop and dressing decisions, casting and talent direction, and the photographic and cinematic fundamentals (lighting, composition, lens, color, motion).
Apply GenAI fundamentals to reach production-quality outputs by managing model selection, prompt engineering, and control techniques such as image/video conditioning, references, masks, LoRAs, fine-tunes, and iterative post-processing.
Translate brand strategy and creative briefs into AI-generated content concepts that work across audience segments, marketing funnels, and channels, balancing GenAI speed and scale with the craft required for premium consumer brand work.
Build and maintain prompt libraries, asset templates, model references, and reusable content components to improve consistency, efficiency, and quality across MGM’s GenAI content production.
Support custom concepting efforts for format-agnostic campaigns and new content platforms, assisting the broader Creative Strategy team as they explore ideas spanning design, content, experiential, and integrated channels.
Stay current on emerging GenAI tools, models, formats, and best practices, evaluating new platforms and integrating capabilities into MGM’s content workflow with appropriate brand, quality, and rights controls.

Requirements

Bachelor’s degree in graphic design, Photography, Film, Fine Arts, Visual Communications, or a related field, or equivalent experience.
5+ years of art direction experience in photo and video production for consumer brands.

Technologies

GenAI
Image/video conditioning
Prompt engineering
Masks
LoRAs
Fine-tunes

Benefits

Comprehensive wellness programs designed to support employees’ physical, mental, and emotional well-being.
Exclusive access to company-sponsored discounts across hospitality, dining, retail, entertainment, travel, technology, and partner offerings.
Complimentary parking both during and outside of scheduled work hours.
Competitive health, wellness, and income protection benefits for eligible employees.
Ongoing professional growth and career development through leadership programs, learning opportunities, strategic networking, and community engagement initiatives.

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1mo ago

Junior AI Art Director

Pattern Lehi, UT

Lehi, UT

1mo ago Closed

Part time Ai Content Creation Ai Content Review Ai Design Tools

This position is no longer accepting applications (closed Sep 4, 2026).

Job Description

Pattern is hiring a part-time Junior AI Art Director (20 hours/week) in Lehi, UT (onsite), working with creative, engineering, and studio teams to vet and improve AI-generated ecommerce content for hundreds of global brands.

Responsibilities

Review and audit automated AI outputs across images, copy, and video for visual quality and brand alignment
Experiment with multiple image generation models and tools (including Nanobanana ChatGpt Image, Qwen, Weavey, and local generative workflows) to cover diverse product categories
Perform spot-checks against quality benchmarks to verify that data source assets perform in both training and generation environments
Work onsite with the studio team to understand capture setups and ensure studio photography is tuned for high-fidelity content
Deliver structured, actionable aesthetic feedback to engineering and technical teams to tune and improve the generative engine

Requirements

Strong taste and visual judgment from experience in graphic design, photography, marketing, or fine arts to evaluate brand compliance and imagery quality
Open-minded, eager attitude toward AI and generative image tools, including technical systems for creative production and node-based workflows
Ability to translate abstract brand and visual concepts into precise feedback teams can act on
High energy and comfort with rapidly evolving systems, changing parameters, and pioneering new creative territory
Ability to work onsite in the office (ideally Mondays, Wednesdays, and/or Thursdays) with periodic studio visits

Technologies

Nanobanana ChatGpt Image
Qwen
Weavey
ChatGPT
Gemini
Midjourney
Figma Weave
Weave

Benefits

Accrued PTO
Paid Holidays
Onsite Fitness Center
Company Paid Life Insurance
Casual Dress Code
Competitive Pay
Health, Vision, and Dental Insurance
401(k) match: Pattern matches 100% of the first 3% in eligible compensation deferred and 50% of the next 2% in eligible compensation deferred

What a day in the life looks like

Vetting Creative Outputs: Audit automated AI image generations, copy, and video content for visual quality and brand alignment
Testing and Prompting: Try different image generation models and tools (including Nanobanana ChatGpt Image, Qwen, Weavey, and local workflows) to test creation across product categories
Building Auditing Rules: Spot-check generated imagery against quality benchmarks, including how assets behave in model training and generation environments
Studio & Portal Collaboration: Work onsite with the studio team to understand capture setups and confirm studio photography supports high-fidelity outputs
Feedback Loops: Send structured, actionable aesthetic feedback to engineering to tune and improve the generative engine

High performance looks like

Execution & Output Quality: Identify aesthetic defects, fine-tune model inputs, and maintain high output standards in collaboration with senior leadership
System Integration: Build and document auditing rules that improve the automated generation pipeline
Team & Cross-Functional Impact: Serve as a bridge between creative, studio operations, and engineering
Proactive Problem Solving: Test new generative models and content generation workflows, including R&D tools ahead of full rollouts

Potential for career growth

Pioneer Experience: Gain cutting-edge experience at the intersection of AI generation and commercial art direction
Mentorship: Work under senior creative leadership to build skills in visual judgment, prompt engineering, and model-tuning
Role Expansion: Opportunity to transition from part-time (20 hours/week) into full-time as content production scales up
Cross-Functional Exposure: Build working relationships with engineering, studio management, and cross-departmental teams across Pattern

First 30, 60, 90 days

First 30 Days: Build familiarity with internal content generation processes, branding guidelines, and cross-functional workflows
First 60 Days: Vet engine output independently and identify the visual feedback standards expected by leadership
First 90 Days: Communicate precise feedback to engineering teams and take point on spot-checking portal data capture systems

Team details

Reports directly to the Director of AI Content
Collaborates with the Studio Head, Portal Stylists, Partner Art Directors, Pattern Labs, and other departments including Engineering, Tech, and Marketing
Mentored by the Director of AI Content
Joins a growing team of creative and technical professionals

Company values

Game Changers: Approach problems with an open mind, share new ideas, reassess plans with realistic timelines, and pursue improvements to processes and outcomes
Data Fanatics: Use data to understand problems, draw unbiased conclusions, implement actionable solutions, and track results with data
Partner Obsessed: Clearly explain project status, rely on constructive feedback, listen to partner expectations, and deliver results that exceed them
Team of Doers: Lift team members, take initiative, support improvements, and stay accountable to both the team and partners

Hiring process

Video interview with Talent Acquisition
Video Interview with Hiring Manager
On-Site Interview
Video Interview with Department Leader
Professional reference checks
Executive review
Offer

How to stand out as an applicant

Portfolio (nice-to-haves): Share a visual portfolio showing fine art, photography, graphic design, or commercial advertising work
Tool exposure (nice-to-haves): Prior experience with node-based workflow tools (such as Weave/Figma Weave) or basic prompting with generative tools (ChatGPT, Gemini, Midjourney)
Background/training: Training or background in Graphic Design, Photography, or Commercial Marketing
Interview tips: Walk through portfolio examples that show eye for detail, composition, and brand consistency; system design experience is a plus
Show AI curiosity: Provide concrete examples of experiments or AI tool use in personal, academic, or professional projects
Demonstrate interdisciplinary thinking: Discuss technical concepts comfortably while keeping aesthetic quality and user experience in focus

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