Shape and evolve the Crocs brand visual expression across campaigns, product storytelling, packaging, retail, digital, and experiential touchpoints.

Lead and contribute to premium brand design for campaigns, product launches, packaging, retail, digital, and experiential channels
Evolve and maintain scalable visual systems to support consistency across the Crocs brand ecosystem
Drive brand storytelling through typography, composition, color, motion, imagery, and design systems
Collaborate with Creative Directors, Designers, Brand, Marketing, and Product teams to deliver integrated creative concepts
Elevate quality and consistency of brand expression across all consumer touchpoints
Contribute to packaging design and product storytelling initiatives connecting brand, culture, and consumer experience
Guide and mentor designers while championing high standards of creative craft and execution
Work with external agencies, artists, photographers, and production partners to produce innovative, culturally relevant creative
Explore new creative tools, workflows, and emerging technologies to support efficiency, experimentation, and modern content creation
Stay current on industry trends, innovation, and emerging platforms that influence brand storytelling and creative development

Bachelor’s degree in Graphic Design, Communication Design, Visual Communication, or related field
8+ years of experience in brand design, creative direction, visual systems, packaging, or integrated marketing design
3+ years of leadership experience
Strong portfolio showing elevated brand expression, campaign development, framework building, product presentation, and storytelling across multiple channels
Exceptional design craft with strong typography, layout, composition, color, and visual storytelling
Experience creating scalable creative frameworks and cohesive brand identities for physical and digital environments
Proficiency in Adobe Creative Suite and Figma, plus modern creative production workflows
Understanding of evolving creative technologies, digital platforms, and AI-assisted tools in contemporary creative workflows
Strong leadership, communication, collaboration, and presentation skills
Ability to manage multiple projects while maintaining high creative standards in a fast-paced environment
Strong passion for culture, design, and the Crocs brand, with work that feels expressive, authentic, and distinct

Salary: USD 125,000 - 135,000 per year

Minimum experience: 3 years

Associate Design Director, Brand Design

Job Description