Hybrid work in Washington, DC with the creative support and benefits you need to do your best work. In this Associate Creative Director, Copy role at EAB, you’ll lead with ideas and words for higher education partners, turning audience insight and strategy into brand platforms, integrated campaigns, and stories that connect.
What you’ll do
- Translate research, audience insights, and strategy into original creative platforms, campaign concepts, and emotionally resonant narratives.
- Partner with strategy and account teams to sharpen briefs, define the central creative challenge, and develop ideas from discovery through execution.
- Build brand positioning and messaging frameworks, including taglines, tone of voice, and distinctive brand stories for higher education partners.
- Write and oversee copy across brand campaigns and integrated channels, including paid digital, social, video, websites, print, and more.
- Use strong editorial judgment to refine headlines, scripts, narratives, and campaign copy for clarity, originality, consistency, and craft.
- Collaborate closely with art direction, designers, paid media, strategy, and account teams to bring concepts to life across formats.
- Provide clear creative feedback and review work for quality, brand consistency, and production readiness.
- Present creative recommendations to clients and senior stakeholders, communicate concept rationale, and navigate feedback.
- Partner with the Executive Creative Director on pitches and new-business opportunities in the U.S. market.
- Mentor writers and creatives and help build an ambitious, collaborative creative culture in the Philadelphia office.
What you bring
- 6+ years of experience as a copywriter or conceptual creative within an agency or in-house brand team, including leading ideas and collaborating with creatives.
- A portfolio showing original concepts and strong writing across brand, campaign, and content work.
- Hands-on experience developing brand platforms, positioning, messaging frameworks, and tone of voice.
- Ability to write compelling copy and adapt voice across audiences, formats, and channels.
- Skill translating audience insights and complex ideas into clear, emotionally engaging concepts.
- Strong editorial judgment and an eye for design and typography, with the ability to give useful feedback to designers.
- Excellent presentation and stakeholder communication skills, including comfort presenting creative recommendations to clients.
- Collaborative approach to creative leadership, feedback, and developing others.
Additional fit (ideal qualifications)
- Experience with mission-driven organizations, education, or higher education marketing.
- Scriptwriting and concept development for video, motion, and social-first campaigns.
- Experience developing and presenting creative concepts for new-business pitches.
- Experience building integrated campaigns across brand, paid media, web, and experiential channels.
- Curiosity about applying AI and data to strengthen creative thinking and personalize content.
- Experience mentoring junior copywriters or managing a small creative team.
Compensation and eligibility
The anticipated starting salary (base) range is $95,000 to $105,000 per year, with additional eligibility for a discretionary bonus or incentive compensation.
This opening is not eligible for visa sponsorship. EAB will consider candidates who have U.S. work authorization that does not require employment-based visa sponsorship now or in the future.
Benefits
- Medical, dental, and vision insurance plans; dependents and domestic partners eligible
- 20+ days of PTO annually, plus paid firm and floating holidays
- Daytime leave for community service and flextime for fitness activities (up to 10 hours per month each)
- 401(k) retirement savings plan with annual discretionary company matching contribution
- Health savings account, healthcare and dependent care flexible spending account, and pre-tax commuter plans
- Employee assistance program with counseling services and resources for employees and immediate family
- Wellness programs including gym discounts, incentives to promote healthy living, and family access to an app for sleep, meditation, and relaxation
- Fertility treatment coverage and adoption or surrogacy assistance
- Paid parental leave with phase back to work program for birthing and non-birthing parents
- Access to milk shipping service to support nursing employees during business travel
- Discounted pet health insurance coverage for dog and cat family members
- Company-provided life, AD&D, and disability insurance
- Financial wellness resources and membership in a robust employee discount program
- Access to employee resource groups, merit-based advancement, and dynamic professional growth opportunities
Location: Washington, DC (hybrid). This hire may also be based in Philadelphia, PA, Richmond, VA, or Washington, D.C.
