Senior Art Director, Social and Content
Job Description
CVS Health’s Heart Haus team is hiring a Senior Art Director, Social and Content to shape innovative, audience-centric creative across social, digital, and content ecosystems. This hybrid role combines conceptual leadership with hands-on design to build scalable content systems while keeping work aligned to brand standards, accessibility needs, and platform best practices.
What you’ll do
- Develop strategic, insight-driven creative concepts for social, digital, content, and integrated marketing campaigns.
- Design and execute high-quality creative assets for social media, video, presentations, and other digital channels.
- Create scalable content systems, templates, and design frameworks that help teams produce content efficiently.
- Translate marketing objectives, audience insights, and brand strategies into compelling visual storytelling.
- Lead creatively from concept through production, serving as both a conceptual creative lead and hands-on designer.
- Partner with writers and art directors to develop integrated ideas and cohesive campaign experiences.
- Collaborate with Marketing Strategy, Brand, Social Media, Digital Experience, Clinical, Legal, and Accessibility teams to ensure creative meets business and stakeholder requirements.
- Present creative concepts, rationale, and recommendations confidently to stakeholders across multiple levels of the organization.
- Stay current on platform trends, emerging social behaviors, creator content, and best practices across major social and digital channels.
- Leverage AI-powered design and creative tools to improve ideation, content creation, production efficiency, and workflow optimization.
- Ensure all work aligns with CVS Health brand standards, accessibility requirements, and design best practices.
- Support innovation initiatives, testing opportunities, and new content formats to advance CVS Health’s digital and social presence.
What you bring
- A strong portfolio showing conceptual campaign thinking and high-quality execution across digital and social channels (a portfolio link is required for consideration).
- Minimum 5-7+ years of experience in art direction, visual design, social creative, or integrated marketing.
- 2+ years in a senior-level creative role with responsibility for leading projects independently.
- Proven ability to develop breakthrough ideas and deliver effective, polished executions.
- Deep understanding of social platforms, content behaviors, and audience engagement strategies.
- Expertise in visual storytelling, typography, layout, composition, and design systems.
- Proficiency in Figma and Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects), plus presentation design.
- Familiarity with creator content, influencer marketing, and social content ecosystems.
- Experience building social design systems, content playbooks, or scalable content frameworks.
- Strong strategic thinking and creative problem-solving skills, with the ability to balance concept development with hands-on execution.
- Exceptional communication, collaboration, and presentation skills.
- Experience working in fast-paced environments and managing multiple priorities.
- Willingness to embrace and incorporate AI-enabled creative tools into daily workflows.
- Experience working within enterprise workflows and governance models including Figma, Workfront, and Microsoft 365.
- High School Diploma or GED required.
Tools and technologies
- Figma
- Adobe Creative Cloud: Photoshop, Illustrator, InDesign, After Effects
- Workfront
- Microsoft 365
Compensation and schedule
- Location: Woonsocket, RI 02895 (hybrid)
- Hybrid schedule: office 2-3 days per week, Office: Wellesley, MA or Woonsocket, RI
- Anticipated weekly hours: 40
- Time type: Full time
- Base pay range: USD 66,330 - 145,860 per year
- Incentives: eligible for a CVS Health bonus, commission, or short-term incentive program in addition to base pay range
- Application window closes: 09/30/2026
Benefits
- Comprehensive benefits package to support the physical, emotional, and financial well-being of colleagues and their families
- Medical, dental, and vision coverage
- Paid time off
- Retirement savings options
- Wellness programs
- Other resources, based on eligibility