Senior Art Director, DGSOM
Job Description
UCLA Health’s David Geffen School of Medicine (DGSOM) is hiring a Senior Art Director to lead integrated creative campaigns for DGSOM and UCLA Health initiatives.
Responsibilities
- Develop creative campaigns that support both DGSOM and UCLA Health initiatives, highlighting how the School of Medicine’s research, breakthroughs, and innovations advance care across the UCLA Health system
- Collaborate with cross-functional teams and a Copywriter to define and strengthen UCLA Health brand voice, improve institutional reputation, and enhance brand perception
- Drive measurable outcomes across market awareness, preference, loyalty, recruitment, patient acquisition, and organizational growth
- Set the creative vision and creative foundation for integrated campaigns spanning video, digital, experiential, social, and print
- Partner with senior leaders, executives, and teams across Strategic Marketing, Brand Strategy and Creative, Digital, Partnerships, Development, DGSOM, and the broader enterprise
Requirements
- Bachelor’s Degree and/or an equivalent combination of education and experience
- Minimum three (3) years of demonstrated experience as a creative professional, including a proven track record developing brand creative
- Minimum three (3) years hands-on experience across diverse media channels: digital, social, TV, print, OOH, and experiential
- Willingness to travel up to 30 miles, with availability some weekends or after hours
- Familiarity with social media trends, editing, and video styles, especially for YouTube, Instagram, and TikTok
- Ability to create eye-catching organic and paid social media content that supports engagement on platforms including Instagram, Facebook, and LinkedIn
- Proficiency with Creative Suite, including: Premiere Pro, After Effects, Lightroom, Photoshop, Illustrator, InDesign, and more
- Ability to manage multiple projects, remain positive and calm under pressure, and stay solution oriented
- Strong knowledge of marketing strategy, including planning for various media venues, venue technical requirements, and selecting the most appropriate and effective applications
- Pre-production planning, coordination, and organization skills
- Ability to capture video and photography using DSLR, GoPro, and iPhone
Location & Work Setup
- Los Angeles, CA
- Onsite
Salary
- $95,400.00 – $208,300.00 per year (USD)
Tools & Platforms
- Creative Suite: Premiere Pro, After Effects, Lightroom, Photoshop, Illustrator, InDesign
- Platforms: YouTube, Instagram, TikTok, Facebook, LinkedIn
- Cameras: DSLR, GoPro, iPhone