Senior Art Director

Shape clear, compelling, customer-focused creative for OneMain Financial across the full customer journey.

Responsibilities

• Lead art direction and visual development for integrated campaigns and customer communications across digital, print, motion, and video
• Create strong creative concepts and translate them into cohesive visual systems that scale across channels and journey stages
• Stay hands-on from early concept and design exploration through final execution and production
• Partner with copywriters, designers, and creative directors to connect messaging with design
• Turn complex business objectives, customer insights, and regulated information into clear, compelling creative
• Present creative recommendations confidently and explain the strategy behind the work
• Use AI-enabled creative tools and emerging technologies to expand exploration, accelerate production, and improve ways of working while maintaining strong creative judgment and brand standards
• Collaborate with marketing, product, digital, compliance, and legal to deliver effective, accurate, and accessible communications
• Help evolve the OneMain brand and creative processes while maintaining consistency and high creative quality

Requirements

• 5+ years of professional art direction and design experience, ideally across agency and/or in-house environments
• Portfolio showing strong conceptual thinking, visual storytelling, and polished execution across multiple channels
• Experience building integrated campaigns plus digital marketing, email, and lifecycle communications
• Strong command of typography, layout, imagery, composition, visual hierarchy, and brand systems
• Ability to develop distinct concepts, articulate the thinking behind them, and carry an idea across a broader communication system
• Experience using generative AI and AI-enabled creative tools for concept development, visual exploration, and production, with sound judgment for brand standards, quality, and appropriate use
• Strong presentation, communication, and collaboration skills, including simplifying complex or regulated information
• Advanced proficiency in Adobe Creative Cloud and Figma
• Motion design and video production experience preferred
• Creative curiosity, attention to detail, and ability to manage multiple priorities in a fast-paced environment

Technologies

• AI-enabled creative tools
• Generative AI
• Adobe Creative Cloud
• Figma

Location

• Baltimore, MD hybrid schedule

Benefits

• Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances
• Up to 4% matching 401(k)
• Employee Stock Purchase Plan (10% share discount)
• Tuition reimbursement
• Paid time off: 15 days’ vacation per year, prorated based on start date
• Paid sick leave: as determined by state or local ordinance, prorated based on start date
• Paid holidays: 11 total (4 floating holidays, prorated based on start date)
• Paid volunteer time: 3 days per year, prorated based on start date