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Job Description

Own day-to-day coordination of advertising production, on-property marketing placements, and social media content execution.

Responsibilities

  • Serve as a decision maker for design and layout of property collateral, advertising, and direct marketing pieces.
  • Coordinate production, purchasing, quality control, and strategic placement of Marketing Department communications and promotions on property.
  • Partner with advertising, casino marketing, promotions, and sales managers to identify and respond to production-related needs.
  • Track and report monthly spend to the Director of Marketing.
  • Coordinate placement of marketing supplies across the property.
  • Work with vendors to ensure quality and quality control.
  • Coordinate setup for on-property promotions collateral.
  • Operate property advertising systems.
  • Act as the primary point person for creating, curating, and promoting content on social networks.
  • Lead social listening, respond to activity, and serve as the brand voice across social channels.
  • Generate insights for content marketing strategies to produce, edit, and distribute original content, including articles, feature stories, and special content to support audience growth and engagement/conversion across platforms.
  • Support an editorial calendar to keep content refreshed, accurate, and up to date; collaborate with PR, Entertainment, Gaming, F&B, and others to develop article ideas tied to relevant topics, seasonal themes, and events.
  • Research and monitor hot or effective social media campaigns to continually evolve strategy.
  • Audit and maintain standards and guidelines for brand tone, voice, and content curation mix.
  • Develop and present recommendations to increase ratings and review traffic through third parties such as Yelp, TripAdvisor, and Google.
  • Lead insights into digital trends across multicultural communities and social platforms.
  • Perform other duties and special assignments as required.
  • Maintain standards and guidelines for brand tone, voice, and content curation mix.

Requirements

  • High school diploma or equivalent required; college coursework or degree preferred.
  • 1–3 years of experience in Marketing, Promotions, Special Events, or a related field preferred but not required.
  • Colorado Gaming License.
  • Ability to sit and/or stand for extended periods (up to 8 hours per shift).
  • Ability to work in a noisy, busy, fast-paced casino environment.
  • Ability to work flexible schedules, including evenings, weekends, and holidays, as required by operational needs.

Role Details

  • Location: Black Hawk, CO (onsite)
  • Compensation: USD 21.00 per hour
  • Experience: Minimum 1 year
  • Starting Pay: $21.00

Summary: Coordinates design, production, and distribution of advertising and promotional materials while managing social media content, vendor relationships, brand standards, and property marketing initiatives to enhance brand awareness and guest engagement.

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