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Job Description

PUMA is seeking an Art Director for Creative Services in its Boston-area office in Somerville, MA. This onsite role leads visual storytelling across art direction, video, and digital content, supporting campaign ideation through production and post-production across multiple marketing channels.

Role Overview

The Art Director collaborates with Creative Services leadership and cross-functional partners to develop and execute creative directions for full-funnel campaigns. The position supports marketing efforts spanning PR, Social, Paid Media, Ecomm, and In-Store, while also guiding productions that require coordination with external creative partners.

Key Responsibilities

  • Collaborate with the Associate Creative Director, Planners, Content Creators, and Business Units on the conception of both high- and low-production campaigns.
  • Execute creative ideas across all marketing channels, including PR, Social, Paid Media, Ecomm, and In-Store assets aligned to Creative Services full-funnel creative directions.
  • Serve as a leading voice in Creative Services and cross-departmental brainstorming sessions.
  • Review and align with briefs for marketing campaigns and other communications initiatives with Creative Services senior management.
  • Lead creative productions by identifying, briefing, and coordinating external partners such as photographers, illustrators, animators, production companies, and independent content creators.
  • Plan and execute photoshoots and other productions with Creative Services leadership and producers, including liaison responsibilities with external creative partners.
  • Guide external partners in the development of creative concepts and production deliverables.
  • Develop clear, in-depth creative guidelines to support regional execution of global concepts.
  • Provide feedback to production designers on ecommerce designs and other final assets.
  • Guide and oversee post-production asset selection and retouching processes with Creative Services leadership.
  • Lead within Creative Services by supporting and developing junior members of the team.

Required Qualifications

  • Bachelor’s Degree in Graphic Design and/or a relevant field of study.
  • 5+ years of relevant experience is required.
  • Digitally focused skill set with strong proficiency in Photoshop, InDesign, Bridge, and Acrobat on Mac.
  • Demonstrated ability to create proof of concepts for still photography and moving imagery, including gifs and video content.
  • Top-tier design skills and working knowledge of digital design.
  • Ability to see projects through all phases, including concept ideation, design development, and pre- and post-production.
  • Thorough understanding of creative process, color theory and typography, as well as interactive, digital design and video storytelling.
  • Exceptional presentation skills and proven ability to brainstorm, design, and strategize with senior management for marketing executions.
  • Extensive experience directing and overseeing studio and location photo shoots under aggressive, time-sensitive conditions.
  • Strong written and verbal communication skills.
  • Ability to work autonomously and cooperatively in a diverse group.
  • Leadership capabilities, including ability to manage, motivate, and mentor others.
  • Ability to travel with the role.

Preferred / Additional Information

  • Experience in the footwear, athletic and/or apparel industry is a plus.

Tools & Technologies

  • Photoshop
  • InDesign
  • Bridge
  • Acrobat
  • Mac

Location & Compensation

  • Location: Somerville, MA 02145 (onsite)
  • Salary: USD 74,500 - 101,000 per year

Benefits

  • Bonus
  • Benefits

Equal Opportunity & Hiring Principles

  • PUMA provides equal opportunities for all job applicants regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability.
  • PUMA does not tolerate any form of harassment or discrimination.
  • No automated systems or AI tools are used to make hiring decisions.
  • PUMA may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews.
  • PUMA believes in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically.

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