Senior Web Designer and Developer

Altrx is seeking a senior design and development partner to shape mobile-first, conversion-focused web experiences for Trinity Healthcare Supply.

Responsibilities

• Design conversion-focused digital experiences for acquisition landing pages, core website pages, product and offer pages, quizzes, lead-generation funnels, and checkout-adjacent experiences
• Create designs for advertorials and campaign microsites
• Turn strategy into execution by translating briefs, customer research, positioning, offers, and copy into clear visual hierarchy, storytelling, and persuasive user journeys
• Lead mobile-first execution for a primarily mobile audience, with attention to speed, readability, accessibility, intuitive interaction, and consistent visuals across breakpoints and devices
• Apply CRO principles to support measurable performance: develop testable hypotheses, create A/B test variants, and work with Growth and Analytics to interpret results and iterate
• Build scalable Figma systems including reusable components, responsive patterns, design tokens, templates, and documentation for speed and consistency
• Produce implementation-ready assets with complete responsive states, interaction specifications, exports, annotations, and close collaboration with developers through QA and launch
• Strengthen brand presence through premium art direction, typography, color, imagery, motion, and page composition while keeping clarity, credibility, and conversion goals aligned
• Support customer trust by designing within healthcare, privacy, accessibility, and advertising-compliance requirements, partnering with legal and compliance stakeholders as needed

Requirements

• 5+ years of professional web or digital product design experience, including hands-on work for performance-driven consumer businesses such as DTC, e-commerce, subscription, consumer health, or wellness
• A standout portfolio with live websites and landing pages that demonstrates visual craft, responsive design, persuasive storytelling, and clear ownership (performance context or measurable outcomes preferred where available)
• Advanced Figma skills: auto layout, components and variants, variables, prototyping, responsive systems, libraries, and developer handoff
• Conversion-centered design experience including message hierarchy, above-the-fold strategy, offer presentation, social proof, risk reversal, CTAs, forms, checkout flows, and objection handling
• Strong foundation in UX, information architecture, interaction design, responsive behavior, accessibility, and usability
• High-level typography, layout, color, imagery selection, and art-direction judgment (premium execution without overdesigning)
• Ability to balance brand, customer needs, compliance, technical constraints, and commercial goals while managing multiple fast-moving priorities
• Clear communication, strong presentation skills, exceptional attention to detail, and a low-ego, highly collaborative style
• Working knowledge of HTML, CSS, responsive frameworks, browser behavior, and common CMS or landing-page platforms (full-time development not required, but designs must be technically realistic)
• Experience preparing optimized web assets and making performance-conscious decisions involving image formats, video, animation, page weight, and Core Web Vitals
• Comfort collaborating with tools such as Adobe Creative Cloud, Webflow, Shopify, Framer, WordPress, project-management platforms, analytics tools, and experimentation platforms
• Understanding of how paid-social and paid-search traffic behaves, plus ability to maintain message continuity from ad to landing page
• Ability to articulate why a design should improve conversion and specify the metric or customer behavior that would validate the decision
• Comfort designing rapid test variants across headlines, offers, proof, page structure, forms, CTAs, pricing, imagery, and trust elements
• Use quantitative data (heatmaps, session recordings, research, testing results) to inform design without letting dashboards replace creative judgment

Preferred Qualifications

• Experience in telehealth, healthcare, wellness, supplements, or another regulated consumer category
• Experience with high-volume paid acquisition, subscription or continuity offers, quizzes, lead funnels, and direct-response creative
• Working knowledge of CRO platforms, GA4, heatmapping or session-replay tools, and accessibility standards such as WCAG
• Motion design, lightweight animation, illustration, or advanced photo-art-direction capabilities

Technologies

• Figma
• HTML, CSS
• Adobe Creative Cloud
• Webflow, Shopify, Framer, WordPress
• Core Web Vitals
• GA4

In-office Requirement

• Full-time role
• In-office only (remote, hybrid, freelance, consulting, and agency arrangements will not be considered)
• On-site, five days per week
• Ability to commute to Tampa, FL 33609 (Required)
• Work location: in person

How Success Will Be Measured

• Quality and conversion performance of landing pages and website experiences
• Speed from brief to test-ready design without sacrificing accuracy or craft
• Improvements in mobile usability, design consistency, development handoff, and launch quality
• Strength of cross-functional collaboration and contributions to a disciplined testing culture

Application Requirements

• Submit a resume and portfolio with 3–5 relevant examples of DTC websites, landing pages, or funnels
• For selected projects, include: your role, business objective, key design decisions, collaboration with copy and development, and any available performance results
• Applications without a portfolio will not be considered
• Finalists may be asked to complete a time-boxed, role-relevant design exercise

Compensation

• $87,559.98 - $105,448.58 per year

Location: Tampa, FL (onsite)