Senior Art Director, Events & Experiences Creative
Job Description
Salesforce’s Global Brand & Creative team in Marketing brings the brand to life across every channel, including how it shows up in physical spaces. Within that team, Events & Experiences Creative shapes Salesforce’s presence at flagship events, trade shows, brand partnerships, activations, and executive experiences.
This Senior Lead role provides creative leadership with hands-on craft for the events portfolio. You’ll set the art direction vision from concept through final install, and travel onsite to oversee design execution and setup in real time.
Responsibilities
- Own the art direction vision for assigned events, ensuring a cohesive, on-brand story across environmental graphics, signage, stage design, and activations.
- Design event footprints and map user journeys, choreographing attendee movement from arrival to departure.
- Translate marketing and brand strategy into tangible physical experiences, with clear pacing and narrative flow.
- Direct copy across environmental and wayfinding touchpoints so the story carries consistently from entrance to exit.
- Lead and mentor a team of designers and art directors, providing hands-on creative direction and maintaining a consistent bar for craft.
- Partner with brand design, copy, producers, and strategists to turn concepts into production-ready creative.
- Maintain quality control across all design deliverables, identifying inconsistencies and detail issues before production.
- Travel to events to oversee on-site design execution and setup, making real-time creative and production calls.
- Present creative direction and rationale to senior stakeholders to build alignment across cross-functional partners.
- Manage multiple concurrent event programs, balancing creative ambition with production timelines and budgets.
Requirements
- 8+ years of design and/or art direction experience, with a portfolio covering both event design and brand design.
- Demonstrated experience designing event footprints and user journeys for large-scale activations.
- Proven experience leading and mentoring designers or art directors.
- Strong fluency in environmental and spatial design, including stage design, signage, wayfinding, and large-format production.
- Solid background in brand design, with an understanding of how identity systems translate into physical environments.
- Experience directing copy or working closely with copywriters to shape a cohesive event narrative.
- A track record of translating strategy into experience, turning briefs into on-brand spaces.
- Meticulous attention to detail and a record of maintaining quality under tight deadlines.
- Confident presenter comfortable pitching and aligning senior stakeholders.
- Willingness and ability to travel extensively to support on-site design execution and setup.
- Expert proficiency in Adobe Creative Suite and Figma; familiarity with 3D/rendering tools is a plus.
- B2B and/or tech experience is a strong plus.
Benefits
- Time off programs
- Medical, dental, and vision
- Mental health support
- Paid parental leave
- Life and disability insurance
- 401(k)
- Employee stock purchasing program
Tools & Technologies
- Adobe Creative Suite
- Figma
- 3D/rendering tools
Location: Chicago, IL (onsite). Salary: USD 143,400 - 216,900 per year. Job Category: Marketing & Communications.
If you need a reasonable accommodation during the application or recruiting process, submit a request via the Accommodations Request Form.