Graphic Design Manager

Retrofête is hiring a Graphic Design Manager to lead day-to-day graphic design across brand touchpoints in New York, NY (onsite). This role blends creative leadership with hands-on production, supporting everything from seasonal campaigns and eCommerce creative to retail and events. If you enjoy building brand consistency while helping a team move faster, this is a strong opportunity to shape the visual work that customers see every day.

What you’ll get

• Salary Range: USD 100,000 - 115,000 per year
• Health Care Plan: Medical, Dental & Vision
• Retirement Plan: 401k, IRA
• Paid Time Off: Vacation, Sick & Public Holidays
• Family Leave: Maternity, Paternity

Responsibilities

• Oversee the development and execution of all graphic design assets for Retrofête and Seroya.
• Ensure consistent brand identity and visual standards across all customer touchpoints.
• Translate creative direction from the Art Director into effective design solutions.
• Maintain and evolve brand guidelines and visual systems.
• Review and approve creative work for quality, consistency, and brand alignment.
• Manage, mentor, and develop the Graphic Design team.
• Prioritize workload and allocate resources across projects and brands.
• Establish processes and workflows that improve efficiency and creative output.
• Provide constructive feedback and support ongoing professional development.
• Foster collaboration across creative, marketing, merchandising, social, and cross-functional teams.
• Lead design execution for seasonal campaigns, product launches, promotional initiatives, and brand storytelling.
• Oversee creation of email marketing assets, digital advertising creative, social media content, and website graphics.
• Partner with Marketing and eCommerce teams to optimize creative performance and customer engagement.
• Support campaign concepting and execution from initial brief through final delivery.
• Oversee creative updates, homepage refreshes, landing pages, promotional assets, and merchandising graphics.
• Partner with eCommerce, creative, and merchandising teams to maintain a cohesive and elevated customer experience across digital channels.
• Develop assets that support conversion, customer acquisition, and retention initiatives.
• Ensure all digital assets are optimized for platform requirements and best practices.
• Create materials supporting retail stores, wholesale presentations, trade shows, and showroom initiatives.
• Develop visual assets for events, activations, runway, and special projects.
• Partner with Retail and Sales teams on in-store marketing materials and customer-facing collateral.
• Support visual storytelling across experiential and customer engagement initiatives.
• Manage design production timelines from concept through final delivery.
• Maintain organized creative asset libraries and file management systems.
• Coordinate with external partners and vendors as needed.
• Ensure deliverables meet production specifications and deadlines.
• Leverage AI tools to enhance creative development, efficiency, content generation, and workflow optimization.
• Evaluate emerging design technologies to improve team productivity.
• Partner with the Art Director to integrate innovative creative solutions while maintaining brand integrity.

Requirements

• 5-8+ years of graphic design experience, preferably within fashion, luxury, or lifestyle brands.
• Previous management experience leading creative or graphic design teams.
• Strong portfolio demonstrating excellence in branding, digital design, campaign creative, and visual storytelling.
• Expert proficiency in Adobe Creative Suite.
• Experience designing for eCommerce, email marketing, social media, and digital advertising.
• Strong understanding of print production and asset development.
• Excellent project management and organizational skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Strong communication and collaboration skills.
• Experience leveraging AI tools within creative workflows is highly preferred.

Tools

Adobe Creative Suite