Creative Leader - Brand Design

Lead brand design that shapes places and experiences with Gensler’s Brand Studio in Washington, D.C. This onsite role supports a practice where strategic thinking meets creative craft. You will help guide creative direction across brand strategies, identities, experiences, and places, while building a stronger Brand Design practice through leadership, client engagement, and mentorship.

Responsibilities

• Direct creative work for client engagements, leading multiple design teams from early stages through delivery.
• Own overall design concepts, storytelling, and the approach used to present ideas to clients and project stakeholders.
• Bring a broad, integrative point of view to shape strategic direction for the regional practice area.
• Contribute to new business through relationships and repeat clients, supporting scope, process definition, and staffing approaches during proposal stage work.
• Build and maintain client relationships while serving as a primary design interface across clients, internal partners, and external collaborators.
• Creatively align design solutions with budget requirements.
• Mentor and develop designers by providing creative direction and support for long-term growth.
• Identify talent and talent gaps to mentor future leaders, retain staff, and help recruit new team members.
• Represent Gensler in meetings and presentations, including client-facing interactions.
• Strengthen connections and collaborations with other design leaders and directors across the office, region, and firm.
• Guide design and delivery across brand strategies, identities, experiences, and places across industry disciplines.

Requirements

• 15-20 years of diverse design experience, including experience in a leadership role.
• Bachelor’s degree in a relevant field: fine arts, graphic design, media, or communications.
• Demonstrated leadership in the creative direction of brands, with recognized authority in the field.
• Entrepreneurial and result-oriented mindset with strong urgency and ownership.
• Experience leading design teams across all phases of the design process.
• Proficiency with design software; expertise welcomed in Adobe Creative Suite, Figma, animation platforms, or similar tools.

Tools

• Adobe Creative Suite
• Figma

Compensation

USD 100,000 - 131,000 per year

Benefits and Support

• Medical, dental, and vision
• Disability coverage
• Wellness programs
• Flex spending
• Paid holidays and paid time off
• 401k
• Profit sharing
• Employee stock ownership
• Twice annual bonus opportunities
• Reimbursement for certain professional licenses, including associated renewals and exam fees
• Tuition reimbursement for certain eligible programs or classes

Life at Gensler

• Curated art exhibits
• Internal design competitions
• Well-being Awareness Week

Individuals with disabilities and protected veterans are encouraged to apply.

Application Process

Submit a portfolio of your work along with your resume and a cover letter that highlights your alignment with Gensler’s values and your vision for the role.