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Job Description

The Creative Director at Authority Brands leads distinctive creative across the portfolio, turning business and audience insights into campaigns and content.

Responsibilities

  • Bring an external, innovative perspective to the home services industry by drawing inspiration from culture, design, technology, and industry trends
  • Develop integrated creative ideas with designers and copywriters, aligning verbal and visual storytelling through a strong visual point of view
  • Lead creative projects from brief through execution, upholding a high standard for quality and brand consistency across campaigns, digital, social, content, and demand generation
  • Advance Authority Brands’ approach to AI in ad design by evaluating new tools and workflows and rolling out best practices for AI-powered creative production
  • Partner with marketing teams to translate business, audience, and product priorities into compelling creative strategies
  • Collaborate with internal teams, agencies, and production partners, providing clear creative direction and constructive feedback
  • Present creative concepts and recommendations confidently to leadership and key stakeholders
  • Lead, mentor, and inspire a team of creative leaders, producers, creatives, strategists, and content makers across multiple brands
  • Balance people leadership with hands-on execution in writing, concepting, narrative development, and creative problem-solving
  • Partner with Brand Marketing to prioritize workload and focus the team on high-impact initiatives

Requirements

  • 10+ years of creative experience in a leadership role (Creative Director, Associate Creative Director) in an agency or in-house brand setting
  • Experience working in a franchise model, with comfort navigating localized requests while prioritizing national brand marketing needs
  • Proven ability to manage, grow, and empower multidisciplinary teams of designers and copywriters using constructive feedback and hands-on guidance
  • Strong experience partnering with Brand Marketing and Operations to translate business and customer insights into impactful visual and verbal creative concepts
  • Portfolio demonstrating exceptional conceptual thinking, storytelling, and brand consistency across digital, social, and website content, plus a forward-thinking approach to leveraging generative AI tools in creative workflows

Technologies

  • generative AI
  • AI-powered creative

Benefits

  • competitive salaries
  • full benefits package to include
  • PTO
  • paid holidays
  • 401(k)
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions

Location and Travel Expectations

  • 200 Galleria Parkway SE, Suite 1900, Atlanta, GA 30339
  • onsite
  • 10-25% travel

Minimum experience: 10 years

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