Shake Shack is hiring a Creative Director to guide the evolution of its internal Creative Studio and shape the ideas that drive how the brand shows up across campaigns and experiences. This role leads creative vision from concept through production, while partnering with the Director of Creative Studio on production strategy and delivery.

Responsibilities

Convert business and brand briefs into concepts that reflect a clear point of view.
Own the explanation of each creative idea and the rationale behind it when presenting to senior stakeholders.
Apply a strong understanding of contemporary culture, social behavior, and platform-native storytelling, developing concepts that translate across channels while preserving a consistent brand experience at every touchpoint.
Lead the creative expression of Shake Shack’s evolving identity, including tone, craft standards, and the signature assets the brand builds over time.
Art direct photography and video from casting through post-production, maintaining creative excellence and consistency across all visual work.
Coordinate with internal and external creative partners to support delivery.
Direct the creative output of designers, copywriters, agencies, and production partners.
Collaborate with the Director of Creative Studio on resource planning, partner selection, scope, budgets, and production models, engaging external expertise when scale or specialization is needed.
Set a creative vision that motivates the team and encourages ambitious thinking.
Direct, mentor, and grow designers and copywriters, fostering an environment where thoughtful creative risk-taking is supported.
Establish clear feedback standards and build a collaborative creative culture that attracts, develops, and retains top talent.

Requirements

8 to 10 years of professional creative experience, including 3 to 5 years leading creative teams.
Demonstrated ability to develop integrated campaigns with measurable cultural and business impact, including a portfolio that features at least one campaign led from concept through execution.
Agency and in-house experience preferred, ideally within food, beverage, hospitality, or another high-frequency consumer category.
Strong skills in conceptual development, copywriting, and art direction, supported by production know-how.
Proven leadership, communication, presentation, and organizational abilities.
Ability to balance creative ambition with business objectives and operational constraints.
Capability to uphold creative standards in a high-volume, fast-paced environment.

Reporting and Location

The role reports to the VP of Marketing. It sits within Shake Shack’s internal Creative Studio with cross-functional collaboration across Brand Marketing, Culinary, Operations, and Digital. The position is based in New York, NY, United States (hybrid) with 3 days per week onsite.

Compensation

Salary range: USD 170,487 to 228,362 per year.

Benefits

Weekly Pay and Performance bonuses
Shake Shack Meal Discounts
Exclusive corporate discounts for travel, electronics, wellness, leisure activities and more
Medical, Dental, and Vision Insurance*
Employer Paid Life and Disability Insurance*
401k Plan with Company Match*
Paid Time Off*
Paid Parental Leave*
Access to Employee Assistance Program on Day 1
Pre-Tax Commuter and Parking Benefits
Flexible Spending and Dependent Care Accounts*
Development and Growth Opportunities

Job Details

Job Category: Support Center
Position Type: Full Time
Job ID: JR13763
Questionnaire ID: HomeOffice_Hybrid_2

Creative Director