Art Director

Meta is building an in-house creative team to shape concepting and art direction for brand and marketing campaigns across Meta’s family of apps and hardware products. This onsite role in New York supports creative work that spans digital and social experiences through to film, experiential, and out-of-home channels, with collaboration across disciplines to deliver high-impact assets at scale.

What you’ll do

• Direct, design, and concept brand expressions across multiple mediums, including mobile, product, film, interactive, out-of-home, print, events, and experiential formats
• Apply art direction, design, and conceptual ideas to tell a clear brand story within a product context
• Share ideas in a focused way to build consensus and alignment with stakeholders across teams
• Collaborate in a cross-functional environment with producers, copywriters, marketers, and program management to meet campaign goals
• Explore and propose new creative formats aimed at producing memorable, high-impact work
• Deliver mixed creative assets, including stills, animation, and live-action video art direction
• Create original, breakthrough work

What you bring

• 1+ years of experience in art direction, design, or a related creative discipline
• Experience problem-solving in fast-paced environments and navigating ambiguity
• Ability to design, art direct, and articulate conceptual design decisions
• Capability to build high-quality comps and prototypes using creative tools such as Photoshop, Illustrator, InDesign, Figma, Sketch, and Keynote
• Knowledge of AI tool capabilities and limitations in the context of art direction and design, shown through professional or self-directed experience
• Experience actively seeking new AI knowledge and applying it to creative workflows, including experimentation with emerging AI technologies
• Demonstrated judgment when using AI, including knowing when to rely on traditional tools and how to edit and refine AI-assisted work to reach high-quality final outputs
• Detail-focused approach with strong visual craft
• Ability to obtain and maintain work authorization in the country of employment at the time of hire

Preferred qualifications

• Experience art directing campaigns for consumer technology, hardware, or social media platforms
• Familiarity with motion design and video production, including directing live-action or animated content
• Experience implementing responsible, ethical AI practices (for example, risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ability to integrate AI tools to optimize or redesign workflows and drive measurable impact such as efficiency gains or quality improvements
• Experience working within and contributing to large-scale brand design systems across a global product portfolio
• Ongoing AI skill development, such as prompt/context engineering and agent orchestration, and staying current with emerging AI technologies

Compensation and benefits

$98,000/year to $144,000/year + bonus + equity + benefits. Individual compensation is determined by skills, qualifications, experience, and location. The compensation details in this posting reflect base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity, or sales incentives, if applicable. Meta also offers benefits, including bonus and equity. Learn more about benefits at Meta.

Location: New York, NY (onsite)
Minimum experience: 1 years