Art Director

As Art Director at HART, you will own design, copy, and creative assets across email, social graphics, print collateral, signage, in-store materials, and events, reporting to the Senior Brand Manager and guiding brand visuals with speed and precision.

Responsibilities

• Design and produce email templates, campaigns, flows and one-off sends in Klaviyo
• Create print and digital collateral: packaging inserts, event signage, packaging, wholesale materials, and retail point-of-sale etc.
• In collaboration with Content Manager, build paid digital ad assets aligned with campaign direction. Art Director focuses on templates for paid assets
• Maintain and evolve HART's design templates across all formats
• Manage the asset library within Canva and Dropbox keeping it all organized, versioned, accessible
• Write and proof copy across channels: email subject lines and body, product descriptions, in-store signage, event materials, and website updates
• Hold HART's brand voice with consistency across every format
• Collaborate with the Senior Brand Manager on campaign copy needs and seasonal storytelling
• Under the leadership of the Senior Brand Manager, coordinate a working calendar of campaign needs, deadlines and deliverables
• Manage incoming creative requests, triage priorities, and communicate timelines to stakeholders
• Brief and coordinate with freelance photographers, videographers, and external vendors as needed
• Lead photoshoot production and execution under the leadership of the Senior Brand Manager and in partnership with the Content Manager
• Own the end to end execution of our photoshoot campaign calendar: visual guidelines and inspiration, asset prep, shot list organization, props, wardrobe, styling, talent, photo and video team, post-production coordination etc
• Ensure all final assets meet brand standards before distribution

Requirements

• 3-5 years of in-house or agency design experience, ideally at a consumer brand
• Fluency in Canva, Adobe Creative Suite (Illustrator, InDesign, Photoshop) and Figma
• Experience designing emails in Klaviyo or a comparable platform
• Strong print production knowledge: bleeds, file specs, vendor coordination
• Clean, confident copy instincts. You know when something reads off-brand
• Speed without sloppiness. You can turn around a polished asset under pressure
• Low ego about the work. You execute other people's vision with the same care you would your own
• Trained aesthetic sensibility. You notice when something is wrong before anyone tells you
• Comfort operating without heavy process. HART moves fast and you will need to move with it

Technologies

• Klaviyo
• Canva
• Dropbox
• Adobe Illustrator
• Adobe InDesign
• Adobe Photoshop
• Figma
• Shopify

Benefits

• 401(k)
• 401(k) matching
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Retirement plan
• Vision insurance

Nice to Have

• Experience at a fashion, accessories, or lifestyle brand
• Basic video editing or motion graphics capability
• Familiarity with Shopify for basic content updates
• Photography eye

The Details

• This is a full-time, in-office position based at our headquarters in Charleston, South Carolina. A hybrid option is available after the first 30 days, up to 1.5 remote days per week.
• Benefits include health insurance and optional vision, dental, life, and disability coverage. Generous employee discount.