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Senior Product Designer, GenAI Ad Formats

Netflix Remote 🌍 Remote

Remote

Today

$350k - $520k/yr Full time Ad Tech Adobe Creative Suite Advertising Solutions

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Job Description

Netflix is seeking a Senior Product Designer to shape the ads consumer experiences and GenAI ad formats, partnering with cross-functional teams to deliver AI-driven advertising experiences. This remote-friendly role favors candidates in California or Pacific Time, with semi-regular travel to Los Angeles, Los Gatos, and New York.

Compensation

USD 350,000 - 520,000 per year

Responsibilities

Spearhead the design and delivery of Netflix's ads experiences across multiple surfaces, leveraging AI tools to accelerate exploration, prototyping, and iteration.
Develop and contribute to GenAI-powered pipelines that scale creative fulfillment and personalization across all ad formats, collaborating with engineering and data science to move from one-off executions to intelligent, repeatable systems at scale for members and advertisers.
Identify and shape the future of our ads experiences strategy, using AI-driven insights and experiments to inform design decisions.
Create and enable a best-in-class advertising privacy and regulatory experience for Netflix members.
Define principles to ensure a top-tier advertising experience across content types, with a forward-looking view on AI's impact on the ads landscape.
Produce design briefs that deliver clarity for business, design, and engineering on critical initiatives.
Collaborate with engineers, product managers, content designers, data scientists, and business teams to evolve the ads ecosystem, placing AI at the core of the design toolkit.
Prototype and validate new AI-driven ad experiences, including personalized formats, intelligent ad placement, and adaptive creative.

Requirements

8+ years as a Product Designer (or equivalent) in the consumer product space, leading high-impact initiatives from concept to execution.
A rich portfolio showing work at the intersection of advertising, TV, and/or streaming, with case studies that demonstrate leadership in this space.
Demonstrated fluency with AI-native design practices, including generative AI tools, AI-assisted prototyping, and data-informed design workflows.
Experience working on privacy and regulatory experiences.
A passionate energy for great design and a genuine curiosity about how AI is evolving the craft.
Strong understanding of advertising best practices and industry trends for TV and web, including emerging AI-driven ad formats and personalization.
Ability to balance user empathy with advertiser needs.
Deep understanding of advertising across media types and knowledge of best practices for digital products.
Experience building high-fidelity prototypes of consumer experiences that leverage video, motion, and increasingly AI-generated content.
Excellent communication skills to articulate a vision and excite stakeholders.
Highly organized with meticulous attention to detail, including writing documentation to support design decisions.
Experience with video production and editing tools.
Experience in web advertising and/or marketing design.
Experience in live TV broadcasting and/or TV advertising.
Experience collaborating directly with advertisers to deliver their vision.

Technologies

Adobe Creative Suite
After Effects
Final Cut Pro

Benefits

Health Plans
Mental Health support
401(k) Retirement Plan with employer match
Stock Option Program
Disability Programs
Health Savings and Flexible Spending Accounts
Family-forming benefits
Life and Serious Injury Benefits
Paid leave of absence programs
Flexible time off
Paid time off accrual for full-time hourly employees (35 days annually) for vacation, holidays, and sick paid time off
Flexible time off for full-time salaried employees

About our team

Our team designs the ads consumer experiences for Netflix. These experiences span our entire product and empower our advertisers and sponsors to reach our members while maintaining the highest bar for the overall member experience. We also design the foundational features that make the Ads plan distinct from our other plans, helping our members maintain control and transparency of their advertising experience.

Why you'll love our team

We value individual responsibility and smart processes.
Collaborate with talented, supportive designers on meaningful challenges.
Top-tier compensation and benefits, flexible time off, and strong work-life balance.
Flexibility to balance remote work with in-person collaboration when needed.
Freedom to shape your AI-augmented design workflow, backed by Netflix's design system and tooling.
Substantial support for education and professional growth in AI and emerging technologies.
An inclusive environment that supports high performance and innovation.

Even better

Experience delivering digital ad formats, including AI-personalized or dynamic units.
Experience creating and fulfilling digital and/or video advertising campaigns.
Familiarity with how machine learning and AI influence ad targeting, delivery, and measurement, and how that shapes the design of consumer-facing experiences.
Mastery of Adobe Creative Suite, video motion graphics, and editing tools such as After Effects and Final Cut Pro.

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7d ago

Art Director - Ink

Netflix Los Angeles, CA

Los Angeles, CA

7d ago

$236k - $395k/yr Full time Adobe Creative Suite Ai Design Tools Animation

Apply Now

Job Description

This Art Director role at Inkubator leads a team to create animated shorts and specials using GenAI native production pipelines, guiding characters, environments, emotional tone, and the overall aesthetic from concept to delivery in a fast-paced, creator-led setting in Los Angeles, CA (onsite). The position offers a salary range of USD 236,000 to 395,000 per year.

Responsibilities

Define and communicate the project style guide, covering visual development, color, backgrounds, characters, and props and effects.
Collaborate with creative leadership throughout the production to shape storytelling and visuals that meet feature-quality standards and align with the Director’s vision and project leads.
Engage actively in creative discussions and brainstorming sessions.
Lead and contribute hands-on to asset creation, employing both traditional methods and GenAI-native tools.
Provide notes and mentorship to creative teams and partners to enable their best work.
Coordinate with production leadership and technical teams to align on creative direction, timelines, tools, and budget.
Work closely with production to develop asset breakdown lists for assignments.
Evaluate portfolios and showreels and participate in interviews to build diverse design and color teams.
Help design and document new GenAI and traditional hybrid workflows to improve efficiency and creative output.
Collaborate with the animation studio partner to communicate direction, provide references, and optimize workflows.
Foster a work culture characterized by grace, humility, inclusion, and open-mindedness.

Requirements

3+ years of supervisory and leadership experience on animated features or series.
A demonstrated passion for storytelling and animation, with a portfolio and/or credits showing excellence in visual development, background painting, color design, or character design.
Knowledge of 2D and CG animation and a thorough understanding of a CG production pipeline from pre-production to post-production.
Expert working knowledge of digital drawing tools, with Photoshop required.
Working familiarity with 3D DCCs (eg, Maya, Unreal, Blender) and/or experience with node-based generative interfaces is a plus; awareness of GenAI native tools is a plus.
Ability to adapt to new technologies and tools in a fast-moving environment where workflows and creative approaches are evolving in real time.
High level of independence and initiative, with production support structures and workflows evolving alongside the creative process.
Proven ability to manage and motivate a team.
Excellent verbal, written, and online communication skills.

Technologies

GenAI-native production pipelines
GenAI-native tools
Maya
Unreal
Blender
Photoshop
Node-based generative interfaces

Benefits

Medical, dental, and vision plans
Mental health support
Retirement programs
Family-forming benefits
Paid leave of absence programs
Paid time off for vacation and sick days

Position Summary

Netflix's mission is to entertain the world. We partner with creators as they experiment with cutting-edge tools that bridge innovation with imaginative storytelling. Come join Inkubator to shape what is next and explore the creative possibilities.

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Genai Adoption Design Jobs

Senior Product Designer, GenAI Ad Formats

Art Director - Ink

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