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Today

Graphic Design & Marketing Specialist

AMERICAN BUSINESS FORMS INC Glenwood, MN

Glenwood, MN

Today

$48k - $62k/yr Full time Marketing Adobe Creative Suite Adobe Illustrator

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Job Description

AMERICAN BUSINESS FORMS INC is hiring a hybrid Graphic Design & Marketing Specialist in Glenwood, MN to help turn marketing strategy into ready-to-use creative assets. In this role, you will design and support sales and promotional materials while keeping brand standards consistent across channels and events.

What you’ll do

Design print and digital sales collateral and marketing tools that support sales associates in reaching end customers.
Partner with the marketing team to develop new ideas and build on ongoing initiatives.
Maintain ASB brand standards across marketing and communications.
Write, proof, and finalize collateral and marketing copy for case studies, social media posts, and other materials.
Collaborate with team members and vendor partners to merchandise and source product collections for key marketing and event campaigns.
Coordinate, shoot, and edit product and people photography for ASB’s major events, plus additional projects or requests as needed.
Identify market trends and coordinate, shoot, and edit customer-friendly video content for sharing across social platforms.
Manage larger projects by coordinating with other departments, defining project outlines, and meeting established deadlines.
Support the Internal Branding Manager with requested updates to company website design and flow.
Support the Communications & PR Specialist with social media strategy, including creating and editing communications templates and related graphic needs.
Generate content ideas and execute rollout of social media strategy to expand audience reach.
Manage products, inventory levels, and details within ASB’s Associate Store.
Consult sales associates to support development or updates to marketing strategy, websites, and social media content planning.
Deliver marketing updates, overviews, and trainings to ASB salespeople and suppliers.
Research, present, and implement human-centered AI strategies to streamline internal processes, with AI not used as a standalone tool for content creation.
Travel as needed, including multi-day and/or overnight trips (2-4 times per year) for ASB conferences and supplier tradeshows.

Requirements

Associate’s degree (A.A.) or equivalent from a two-year college or technical school, plus one to two years of related experience and/or training; or an equivalent combination of education and experience.
A strong understanding of marketing and branding is desired.
High creativity, self-direction, and motivation.
Ability to prioritize and execute multiple projects at the same time.
Comfort working independently and in a collaborative, team-oriented environment.
Strong attention to detail and accuracy, with planning and organizing skills and initiative.
Ability to read and interpret documents such as invoices, instructions, and procedure manuals.
Skill in writing correspondence and marketing copy, and ability to speak effectively before Sales Associates, leadership, or fellow team members.
Accuracy in spelling and grammar.
Math proficiency, including adding, subtracting, multiplying, and dividing using whole numbers, common fractions, and decimals.
Ability to compute rate, ratio, and percent, and to draw and interpret bar graphs.
Ability to solve practical problems and handle concrete variables where limited standardization exists.
Ability to interpret instructions and training presented in written, oral, video, diagram, or schedule form.
Proficiency with Adobe Illustrator, Photoshop, and Acrobat Professional.
Working knowledge of photography is desired.
Knowledge of Dreamweaver, Flash, After Effects (or similar), InDesign, and Microsoft PowerPoint is desired.
Specific vision abilities required, including close vision and color vision.

Location and role details

Location: Glenwood, MN (hybrid)
Salary: USD 48,000 - 62,000 per year
Minimum experience: 1 year
Work environment: Usually quiet, though noise levels may vary

Tools and technologies

Adobe Illustrator
Photoshop
Acrobat Professional
Dreamweaver
Flash
After Effects
InDesign
Microsoft PowerPoint

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