Photography Art Director
Job Description
The Children's Place is seeking a director-level Photography Art Director to shape and sustain a distinct, elevated photographic identity across both The Children's Place and Gymboree. Based onsite in Secaucus, New Jersey, this role leads concept development, on-set direction, and the enforcement of brand standards for campaigns, seasonal shoots, and ecommerce imagery. The position carries a salary range of USD 115,000 - 225,000 per year and requires seven or more years of experience in photo art direction within fashion retail or a closely related field.
Responsibilities
- Direct on-set art direction for TCP and Gymboree campaigns, seasonal content, and ecommerce shoots.
- Bring a decisive, informed point of view to each set, with a trained eye for lighting, composition, casting, and styling.
- Own the creative brief for every shoot, ensuring the concept is realized from concept through final selects.
- Collaborate with Brand Creative leadership on seasonal concept development for both brands.
- Translate brand strategy and seasonal direction into a clear photographic vision that spans all channels.
- Stay current on visual trends in children’s fashion, lifestyle, and ecommerce photography.
- Develop and maintain photo standards manuals for TCP and Gymboree as the brands evolve.
- Establish and document ecommerce and campaign photography guidelines for on-figure, lifestyle, and product imagery.
- Ensure visual consistency across all channels including ecommerce, marketing, social, and retail.
- Provide creative oversight of the photoshoot plan document in partnership with the Junior Photo Producer.
- Review casting options and provide direction on model selections aligned to brand standards and inclusive representation.
- Partner with post-production on retouching direction and final image delivery.
- Directly manage the Junior Photo Producer, offering mentorship, clear direction, and ongoing development.
- Build a collaborative, respectful and high-performing photo creative culture.
Requirements
- 7+ years of experience directing photo art direction within fashion retail, apparel, or a closely related category.
- A strong portfolio demonstrating brand-building campaigns, ecommerce, and editorial work across diverse talent.
- Deep knowledge of photography production from pre-production through on-set execution and post-production.
- A trained eye for casting that reflects inclusive, diverse, and authentic representation.
- Experience developing or maintaining photo standards, style guides, or brand photography guidelines.
- Strong communication skills and comfort presenting creative direction to cross-functional partners and senior leadership.
- Experience managing or mentoring junior team members.
- Familiarity with Adobe Creative Suite.
- Experience with digital asset management systems is a plus.
Technologies
- Adobe Creative Suite
- Digital asset management systems
Benefits
- Bonus eligible (depending on role)
- Paid Time Off
- Employee Discount
- 401(k) and company match
- Wellness Reimbursement
- Adoption Assistance
- Free backup care for kids, pets, and the elderly
- Choice of health insurance plans
- Company-paid life/AD&D
- Short- and long-term disability
- A variety of voluntary benefits
- An employee assistance program
Location
Secaucus, New Jersey (onsite)