Creative Director
Job Description
Lead a multidisciplinary creative organization at Versant Media, driving brand storytelling across campaigns, product experiences, and simulator UI/UX.
Responsibilities
- Supervise and support assigned team members and departmental personnel
- Provide ongoing coaching, direction, and performance management
- Prioritize team workload and oversee project execution to ensure deadlines are met
- Partner with HR on interviewing, hiring, onboarding, and termination processes
- Define and elevate the Full Swing brand identity across digital, print, in-product, and experiential channels
- Direct high-impact marketing campaigns, product launches, and brand partnerships (including PGA Tour and athlete endorsements)
- Collaborate with product, engineering, and marketing teams to align visual storytelling with product strategy and business goals
- Lead creation of engaging multimedia content, including video, social media assets, digital ads, and simulator experiences
- Guide UI/UX direction for simulator software and companion apps to ensure world-class design and functionality
- Manage and mentor a multidisciplinary creative team, promoting innovation, accountability, and excellence
- Own relationships with external creative partners, agencies, and production vendors
- Monitor creative performance and iterate using creative KPIs, user feedback, and brand metrics
- Perform other duties as assigned
Requirements
- Bachelor’s degree in Graphic Design, Fine Arts, Marketing, or a related field (required)
- 8+ years of experience in creative leadership roles; preferably in sports tech, entertainment, or consumer electronics
- Strong portfolio showing work across branding, video, product UI, and integrated campaigns
- Experience with luxury, lifestyle, or sports brands (strong plus)
- Proficiency in Adobe Creative Suite, Figma, and motion/video editing tools
- Strategic thinker with strong storytelling, conceptual, and execution skills
- Comfort presenting to executives, athletes, and external stakeholders
- Passion for golf, sports, or interactive technology (highly desirable)
- Willingness to travel up to 15% of the time
Location
- Carlsbad, CA (hybrid)
Salary
- USD 150,000 - 190,000 per year
- Actual compensation may vary based on skills, qualifications, experience, and location; may include additional forms of compensation and benefits (including health insurance, retirement plans, and paid time off)
Technology
- Adobe Creative Suite
- Figma
Additional Information
- External candidates may be required to attend an in-person interview with a VERSANT Media employee at one of its locations before a hiring decision
- Equal Employment Opportunity policy: no discrimination based on protected characteristics under applicable law
- Reasonable accommodation available for qualified individuals with disabilities or disabled veterans; request support via [email protected]
- Versant Media does not accept unsolicited assistance from search firms; resumes submitted without a valid written Statement of Work will be considered the sole property of VERSANT